{"id":1290,"date":"2021-12-30T10:35:23","date_gmt":"2021-12-30T03:35:23","guid":{"rendered":"https:\/\/anvilaw.com\/vi\/?p=1290"},"modified":"2022-02-24T16:37:36","modified_gmt":"2022-02-24T09:37:36","slug":"2-942-van-hoa-doanh-nghiep-tien-de-cho-su-phat-trien-ben-vung","status":"publish","type":"post","link":"https:\/\/anvilaw.com\/vi\/2-942-van-hoa-doanh-nghiep-tien-de-cho-su-phat-trien-ben-vung\/","title":{"rendered":"2.942. V\u0103n h\u00f3a doanh nghi\u1ec7p \u2013 Ti\u1ec1n \u0111\u1ec1 cho s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\u00a0"},"content":{"rendered":"(VOV GT) – Hi\u1ec7n nay, theo xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n, b\u00ean c\u1ea1nh nhi\u1ec7m v\u1ee5 s\u1ea3n xu\u1ea5t, kinh doanh th\u00ec m\u1ed7i doanh nghi\u1ec7p \u0111\u1ec1u c\u1ea7n ph\u1ea3i coi tr\u1ecdng vi\u1ec7c x\u00e2y d\u1ef1ng \u201cV\u0103n h\u00f3a doanh nghi\u1ec7p – V\u0103n h\u00f3a kinh doanh\u201d, b\u1edfi n\u1ebfu ch\u1ec9 \u0111\u1ec1 cao l\u1ee3i nhu\u1eadn, hi\u1ec7u qu\u1ea3 kinh doanh m\u00e0 kh\u00f4ng quan t\u00e2m \u0111\u1ebfn x\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p, v\u0103n h\u00f3a kinh doanh th\u00ec kh\u00f3 c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/strong><\/p>\n

V\u1edbi m\u1ee5c \u0111\u00edch tuy\u00ean truy\u1ec1n, ph\u1ed5 bi\u1ebfn v\u00e0 \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p x\u00e2y d\u1ef1ng m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u00e2n thi\u1ec7n, g\u1eafn k\u1ebft gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean trong \u0111\u01a1n v\u1ecb v\u00ec m\u1ee5c \u0111\u00edch chung, x\u00e2y d\u1ef1ng m\u00f4i tr\u01b0\u1eddng kinh doanh l\u00e0nh m\u1ea1nh, b\u00ecnh \u0111\u1eb3ng gi\u1eefa c\u00e1c th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ecb tr\u01b0\u1eddng g\u00f3p ph\u1ea7n v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a ng\u00e0nh \u0110\u1ed3 u\u1ed1ng Vi\u1ec7t Nam.<\/p>\n

\"\"<\/p>\n

T\u1ecda \u0111\u00e0m tr\u1ef1c tuy\u1ebfn v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cV\u0103n h\u00f3a doanh nghi\u1ec7p \u2013 V\u0103n h\u00f3a kinh doanh v\u00ec s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\u201d<\/p>\n

V\u1eeba qua, T\u1ea1p ch\u00ed \u0110\u1ed3 u\u1ed1ng Vi\u1ec7t Nam t\u1ed5 ch\u1ee9c T\u1ecda \u0111\u00e0m tr\u1ef1c tuy\u1ebfn v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cV\u0103n h\u00f3a doanh nghi\u1ec7p – V\u0103n h\u00f3a kinh doanh v\u00ec s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\u201d.<\/p>\n

\u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng ho\u1ea1t \u0111\u1ed9ng nh\u1eb1m h\u01b0\u1edfng \u1ee9ng H\u1ed9i ngh\u1ecb V\u0103n h\u00f3a to\u00e0n qu\u1ed1c tri\u1ec3n khai th\u1ef1c hi\u1ec7n Ngh\u1ecb quy\u1ebft \u0110\u1ea1i h\u1ed9i \u0110\u1ea3ng to\u00e0n qu\u1ed1c l\u1ea7n th\u1ee9 XIII, g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p trong ng\u00e0nh \u0110\u1ed3 u\u1ed1ng Vi\u1ec7t Nam.<\/p>\n

T\u1ea1i bu\u1ed5i T\u1ecda \u0111\u00e0m, \u00f4ng Nguy\u1ec5n V\u0103n Ch\u01b0\u01a1ng \u2013 Ph\u00f3 T\u1ed5ng bi\u00ean t\u1eadp Ph\u1ee5 tr\u00e1ch T\u1ea1p ch\u00ed \u0110\u1ed3 u\u1ed1ng Vi\u1ec7t Nam cho bi\u1ebft, v\u0103n h\u00f3a doanh nghi\u1ec7p, v\u0103n h\u00f3a kinh doanh c\u00f3 vai tr\u00f2 r\u1ea5t quan tr\u1ecdng trong s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a m\u1ed7i doanh nghi\u1ec7p.<\/p>\n

\u201cTrong b\u1ed1i c\u1ea3nh hi\u1ec7n nay, doanh nghi\u1ec7p n\u00e0o th\u00f4ng qua v\u0103n h\u00f3a doanh nghi\u1ec7p kh\u1eb3ng \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, \u1ee9ng x\u1eed v\u0103n h\u00f3a, v\u0103n minh v\u1edbi c\u1ed9ng \u0111\u1ed9ng, v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng tin t\u01b0\u1edfng, t\u1eeb \u0111\u00f3 n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng, g\u00f3p ph\u1ea7n v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p c\u0169ng nh\u01b0 \u0111\u00f3ng g\u00f3p l\u1edbn cho kinh t\u1ebf – x\u00e3 h\u1ed9i\u201d.<\/em><\/p>\n

Theo chia s\u1ebb c\u1ee7a PGS.TS Nguy\u1ec5n V\u0103n Vi\u1ec7t \u2013 Ch\u1ee7 t\u1ecbch Hi\u1ec7p h\u1ed9i Bia \u2013 R\u01b0\u1ee3u \u2013 N\u01b0\u1edbc gi\u1ea3i kh\u00e1t Vi\u1ec7t Nam (VBA) v\u1ec1 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh \u0110\u1ed3 u\u1ed1ng, trong \u0111\u00f3 c\u00f3 n\u1ed9i dung v\u0103n h\u00f3a doanh nghi\u1ec7p \u2013 v\u0103n h\u00f3a kinh doanh m\u00e0 ng\u00e0nh \u0111\u00e3 th\u1ef1c hi\u1ec7n trong th\u1eddi gian qua.<\/p>\n

\u0110\u1eb7c bi\u1ec7t, t\u1eeb n\u0103m 2011, VBA v\u00e0 c\u00e1c doanh nghi\u1ec7p \u0111\u00e3 k\u00fd cam k\u1ebft th\u1ef1c hi\u1ec7n Quy ch\u1ebf Marketing ng\u00e0nh Bia Vi\u1ec7t Nam, quy \u0111\u1ecbnh truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng m\u1ea1i c\u00f3 tr\u00e1ch nhi\u1ec7m trong ng\u00e0nh \u0110\u1ed3 u\u1ed1ng.<\/p>\n

\u201c\u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng ho\u1ea1t \u0111\u1ed9ng th\u1ec3 hi\u1ec7n ng\u00e0nh \u0110\u1ed3 u\u1ed1ng \u0111\u00e3 s\u1edbm quan t\u00e2m \u0111\u1ebfn v\u0103n h\u00f3a doanh nghi\u1ec7p, v\u0103n h\u00f3a kinh doanh, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ed9t c\u00e1ch c\u00f3 tr\u00e1ch nhi\u1ec7m v\u00ec s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\u201d<\/em>, \u00f4ng Vi\u1ec7t nh\u1ea5n m\u1ea1nh.<\/p>\n

T\u1eeb th\u00e1ng 9 \u0111\u1ebfn th\u00e1ng 12, SABECO \u0111\u00e3 th\u1ef1c hi\u1ec7n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ed7 tr\u1ee3 v\u00e9 m\u00e1y bay, v\u00e9 t\u00e0u cho l\u1ef1c l\u01b0\u1ee3ng y b\u00e1c s\u1ef9, c\u00f4ng nh\u00e2n, sinh vi\u00ean ch\u1ed1ng d\u1ecbch v\u1ec1 qu\u00ea \u0103n T\u1ebft.<\/p>\n

V\u00e0o th\u00e1ng 8 tr\u01b0\u1edbc \u0111\u00f3, SABECO c\u0169ng tri\u1ec3n khai ch\u01b0\u01a1ng tr\u00ecnh “G\u00f3p Tri\u1ec7u Ng\u00f4i Sao” g\u00e2y qu\u1ef9 h\u1ed7 tr\u1ee3 c\u00e1c h\u1ed9 kinh doanh nh\u1ecf t\u1ea1i TP H\u1ed3 Ch\u00ed Minh.<\/p>\n

T\u1eeb th\u1ef1c t\u1ebf doanh nghi\u1ec7p, b\u00e0 \u0110inh Nguy\u1ec5n Th\u1ecb H\u01b0\u1eddng – Gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng T\u1ed5ng c\u00f4ng ty CP Bia-R\u01b0\u1ee3u-N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n (SABECO) cho bi\u1ebft, n\u0103m 2021 l\u00e0 th\u1eddi \u0111i\u1ec3m kh\u00f3 kh\u0103n nh\u1ea5t do COVID-19:<\/p>\n

\u201cKhi \u0111\u1ea5t n\u01b0\u1edbc ch\u01b0a b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi d\u1ecbch b\u1ec7nh, ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u00e3 h\u1ed7 tr\u1ee3 r\u1ea5t l\u1edbn cho vi\u1ec7c kinh doanh c\u1ee7a SABECO v\u00e0 d\u1ecbch b\u1ec7nh ch\u00ednh l\u00e0 th\u1eddi \u0111i\u1ec3m SABECO chung tay v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 \u0111\u1ea5t n\u01b0\u1edbc \u0111\u1ec3 chia s\u1ebb kh\u00f3 kh\u0103n. Do \u0111\u00f3, nh\u1eefng ho\u1ea1t \u0111\u1ed9ng tr\u1ecdng t\u00e2m trong n\u0103m 2021 l\u00e0 h\u01b0\u1edbng v\u1ec1 h\u1ed7 tr\u1ee3 nh\u1eefng ng\u01b0\u1eddi b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi COVID-19, nh\u1eefng ng\u01b0\u1eddi thu\u1ed9c tuy\u1ebfn \u0111\u1ea7u trong tham gia ch\u1ed1ng d\u1ecbch\u201d.<\/em><\/p>\n

L\u00ea \u0110\u0103ng Doanh – Chuy\u00ean gia kinh t\u1ebf chia s\u1ebb g\u00f3c nh\u00ecn v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a doanh nghi\u1ec7p, x\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p trong th\u1ef1c t\u1ebf hi\u1ec7n nay.<\/p>\n

\u201cTrong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh COVID-19 k\u00e9o d\u00e0i v\u00e0 trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 s\u1ed1 th\u00ec c\u00e1c doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i quan t\u00e2m \u0111\u1ebfn x\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p, v\u0103n h\u00f3a kinh doanh \u0111\u1ea1t m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng l\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 s\u1ea3n xu\u1ea5t, kinh doanh, \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng tin t\u01b0\u1edfng, y\u00eau m\u1ebfn\u201d.<\/em><\/p>\n

L\u00ea \u0110\u0103ng Doanh \u0111\u01b0a ra m\u1ed9t s\u1ed1 gi\u1ea3i ph\u00e1p nh\u1eb1m ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u, gi\u00fap doanh nghi\u1ec7p v\u01b0\u1ee3t qua kh\u00f3 kh\u0103n trong hi\u1ec7n t\u1ea1i v\u00e0 l\u00e2u d\u00e0i tr\u01b0\u1edbc nh\u1eefng kh\u00f3 kh\u0103n do d\u1ecbch b\u1ec7nh, thi\u00ean tai, c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng…<\/p>\n

\u0110\u1ed3ng th\u1eddi, g\u1ee3i \u00fd ng\u00e0nh \u0110\u1ed3 u\u1ed1ng n\u00ean t\u1ed5 ch\u1ee9c m\u1ed9t s\u1ef1 ki\u1ec7n th\u01b0\u1eddng ni\u00ean L\u1ec5 h\u1ed9i V\u0103n h\u00f3a u\u1ed1ng \u0111\u1ec3 n\u00f3i l\u00ean v\u1ecb tr\u00ed, vai tr\u00f2 c\u1ee7a ng\u00e0nh v\u00e0 tuy\u00ean truy\u1ec1n ng\u01b0\u1eddi ti\u00eau d\u00f9ng u\u1ed1ng c\u00f3 v\u0103n h\u00f3a, c\u00f3 tr\u00e1ch nhi\u1ec7m, truy\u1ec1n th\u00f4ng \u0111\u1ec3 l\u00e0m sao ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 \u00fd th\u1ee9c h\u01a1n, tr\u1ebb em, ph\u1ee5 n\u1eef c\u00f3 thai kh\u00f4ng \u0111\u01b0\u1ee3c u\u1ed1ng r\u01b0\u1ee3u, bia…<\/p>\n

C\u00f2n theo Lu\u1eadt s\u01b0 Tr\u01b0\u01a1ng Thanh \u0110\u1ee9c \u2013 Gi\u00e1m \u0111\u1ed1c C\u00f4ng ty Lu\u1eadt ANVI cho bi\u1ebft: Nh\u00e2n vi\u00ean c\u00f3 vai tr\u00f2 quan tr\u1ecdng t\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p, vi\u1ec7c coi tr\u1ecdng nh\u00e2n vi\u00ean c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u1eadp th\u1ec3 v\u1eefng m\u1ea1nh, th\u1ec3 hi\u1ec7n v\u0103n h\u00f3a doanh nghi\u1ec7p.<\/em><\/p>\n

\u201cV\u0103n h\u00f3a doanh nghi\u1ec7p l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa kinh doanh, ph\u00e1p lu\u1eadt v\u00e0 con ng\u01b0\u1eddi. Ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o l\u00e0 ng\u01b0\u1eddi quy\u1ebft \u0111\u1ecbnh v\u00e0 chi ph\u1ed1i h\u00ecnh th\u00e0nh n\u00ean v\u0103n h\u00f3a c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. V\u0103n h\u00f3a trong doanh nghi\u1ec7p hi\u1ec7n nay m\u1edbi ch\u1ec9 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c trong n\u1ed9i b\u1ed9, c\u1ea7n t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ra b\u00ean ngo\u00e0i \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, \u0111\u1ea3m b\u1ea3o m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng cao c\u1ee7a kh\u00e1ch h\u00e0ng\u201d.<\/em><\/p>\n

Trong ng\u00e0nh \u0110\u1ed3 u\u1ed1ng, ngo\u00e0i cung c\u00e1ch ph\u1ee5c v\u1ee5 v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng, doanh nghi\u1ec7p c\u00f2n c\u1ea7n t\u1ea1o \u1ea5n t\u01b0\u1ee3ng \u0111\u1eb7c bi\u1ec7t theo chi\u1ec1u s\u00e2u nh\u01b0 vi\u1ec7c qu\u1ea3ng c\u00e1o t\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u0103n h\u00f3a doanh nghi\u1ec7p c\u1ea7n \u0111\u1ec3 doanh nghi\u1ec7p t\u1ef1 ch\u1ee7 x\u00e2y d\u1ef1ng d\u1ef1a theo th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m, tu\u00e2n th\u1ee7 quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt v\u00e0 c\u0103n c\u1ee9 v\u00e0o quy \u0111\u1ecbnh c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

L\u00ea T\u00f9ng<\/strong><\/p>\n

\u2014\u2014\u2014\u2014\u2014<\/em><\/p>\n

VOV Giao th\u00f4ng (Kinh doanh) 30-12-2021:<\/em><\/p>\n

https:\/\/vovgiaothong.vn\/van-hoa-doanh-nghiep-%E2%80%93-tien-de-cho-su-phat-trien-ben-vung<\/a><\/em>","protected":false},"excerpt":{"rendered":"

(VOV GT) – Hi\u1ec7n nay, theo xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n, b\u00ean c\u1ea1nh nhi\u1ec7m v\u1ee5 s\u1ea3n xu\u1ea5t, kinh doanh th\u00ec m\u1ed7i doanh nghi\u1ec7p \u0111\u1ec1u c\u1ea7n ph\u1ea3i coi tr\u1ecdng vi\u1ec7c x\u00e2y d\u1ef1ng \u201cV\u0103n h\u00f3a doanh nghi\u1ec7p – V\u0103n h\u00f3a kinh doanh\u201d, b\u1edfi n\u1ebfu ch\u1ec9 \u0111\u1ec1 cao l\u1ee3i nhu\u1eadn, hi\u1ec7u qu\u1ea3 kinh doanh m\u00e0 kh\u00f4ng quan t\u00e2m \u0111\u1ebfn […]<\/p>\n","protected":false},"author":1,"featured_media":1292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17,26],"tags":[],"class_list":["post-1290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-binh-luan-gop-y","category-legal-media"],"acf":[],"yoast_head":"\n2.942. V\u0103n h\u00f3a doanh nghi\u1ec7p \u2013 Ti\u1ec1n \u0111\u1ec1 cho s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\u00a0 - ANVI Law Firm<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/anvilaw.com\/vi\/2-942-van-hoa-doanh-nghiep-tien-de-cho-su-phat-trien-ben-vung\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[:vi]2.942. 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