{"id":24906,"date":"2019-03-12T10:43:49","date_gmt":"2019-03-12T03:43:49","guid":{"rendered":"https:\/\/anvilaw.com\/vi\/?p=24906"},"modified":"2022-06-09T21:30:25","modified_gmt":"2022-06-09T14:30:25","slug":"2-198-cam-quang-cao-doi-voi-bia-ruou-co-bao-dam-duoc-loi-ich-cac-ben","status":"publish","type":"post","link":"https:\/\/anvilaw.com\/vi\/2-198-cam-quang-cao-doi-voi-bia-ruou-co-bao-dam-duoc-loi-ich-cac-ben\/","title":{"rendered":"2.198. C\u1ea5m qu\u1ea3ng c\u00e1o \u0111\u1ed1i v\u1edbi bia, r\u01b0\u1ee3u: C\u00f3 b\u1ea3o \u0111\u1ea3m \u0111\u01b0\u1ee3c l\u1ee3i \u00edch c\u00e1c b\u00ean ?"},"content":{"rendered":"(\u0110BND) – B\u1ea3o v\u1ec7 s\u1ee9c kh\u1ecfe ng\u01b0\u1eddi ti\u00eau d\u00f9ng, l\u1ee3i \u00edch kinh t\u1ebf c\u1ee7a Nh\u00e0 n\u01b0\u1edbc v\u00e0 l\u1ee3i \u00edch h\u1ee3p ph\u00e1p c\u1ee7a doanh nghi\u1ec7p l\u00e0 nh\u1eefng v\u1eabn \u0111\u1ec1 n\u1ed5i l\u00ean t\u1ea1i T\u1ecda \u0111\u00e0m v\u1ec1 m\u1ed9i s\u1ed1 n\u1ed9i dung trong d\u1ef1 th\u1ea3o Lu\u1eadt Ph\u00f2ng, ch\u1ed1ng t\u00e1c h\u1ea1i c\u1ee7a r\u01b0\u1ee3u, bia (d\u1ef1 th\u1ea3o) do Hi\u1ec7p h\u1ed9i Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t t\u1ed5 ch\u1ee9c v\u00e0o chi\u1ec1u 6.3 t\u1ea1i H\u00e0 N\u1ed9i.<\/strong><\/p>\n

C\u1ea5m hay \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi?<\/strong><\/p>\n

Nh\u1eefng \u0111\u1ec1 xu\u1ea5t c\u1ea5m vi\u1ec7c qu\u1ea3ng c\u00e1o, khuy\u1ebfn m\u1ea1i, t\u00e0i tr\u1ee3 \u0111\u1ed1i v\u1edbi bia, r\u01b0\u1ee3u c\u00f3 l\u00e0m gi\u1ea3m h\u00e0nh vi s\u1eed d\u1ee5ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng hay kh\u00f4ng l\u00e0 m\u1ed9t c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c c\u00e1c chuy\u00ean gia, \u0111\u1ea1i di\u1ec7n doanh nghi\u1ec7p (DN) \u0111\u1eb7t ra trong su\u1ed1t qu\u00e1 tr\u00ecnh g\u00f3p \u00fd v\u00e0o d\u1ef1 th\u1ea3o c\u0169ng nh\u01b0 t\u1ea1i t\u1ecda \u0111\u00e0m.<\/p>\n

Theo gi\u1ea3i tr\u00ecnh c\u1ee7a Ban so\u1ea1n th\u1ea3o, c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t, h\u1ea1n ch\u1ebf qu\u1ea3ng c\u00e1o r\u01b0\u1ee3u, bia g\u00f3p ph\u1ea7n gi\u1ea3m chi ph\u00ed c\u1ee7a Nh\u00e0 n\u01b0\u1edbc \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 b\u1ec7nh t\u1eadt, t\u1eed vong, ch\u1ea5n th\u01b0\u01a1ng v\u00e0 c\u00e1c thi\u1ec7t h\u1ea1i v\u1ec1 KT – XH. Qua \u0111\u00f3, c\u0169ng gi\u1ea3m chi ph\u00ed truy\u1ec1n th\u00f4ng, gi\u00fap Nh\u00e0 n\u01b0\u1edbc c\u00f3 th\u00eam ph\u1ea7n ng\u00e2n s\u00e1ch ti\u1ebft ki\u1ec7m \u0111\u1ec3 chi cho ph\u00fac l\u1ee3i x\u00e3 h\u1ed9i v\u00e0 ph\u00e1t tri\u1ec3n kinh t\u1ebf. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 c\u1ee7a Nh\u00e0 n\u01b0\u1edbc, l\u1ee3i \u00edch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, chuy\u00ean gia kinh t\u1ebf, PGS.TS. Ng\u00f4 Tr\u00ed Long cho r\u1eb1ng, vi\u1ec7n d\u1eabn c\u1ee7a c\u01a1 quan so\u1ea1n th\u1ea3o l\u00e0 ch\u01b0a c\u00f3 c\u0103n c\u1ee9, thi\u1ebfu thuy\u1ebft ph\u1ee5c. B\u1edfi, c\u01a1 quan so\u1ea1n th\u1ea3o ch\u01b0a cung c\u1ea5p \u0111\u01b0\u1ee3c c\u00e1c th\u00f4ng tin v\u00e0 s\u1ed1 li\u1ec7u \u0111\u1ec3 minh ch\u1ee9ng v\u1ec1 m\u1ed1i li\u00ean h\u1ec7 nh\u00e2n – qu\u1ea3 gi\u1eefa vi\u1ec7c ki\u1ec3m so\u00e1t, h\u1ea1n ch\u1ebf chi ph\u00ed qu\u1ea3ng c\u00e1o v\u1ec1 r\u01b0\u1ee3u, bia v\u1edbi vi\u1ec7c g\u00f3p ph\u1ea7n gi\u1ea3m chi ph\u00ed c\u1ee7a Nh\u00e0 n\u01b0\u1edbc b\u1ecf ra \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 b\u1ec7nh t\u1eadt, t\u1eed vong, ch\u1ea5n th\u01b0\u01a1ng v\u00e0 c\u00e1c thi\u1ec7t h\u1ea1i v\u1ec1 KT – XH.<\/p>\n\n\n\n\n
\"\"<\/td>\n<\/tr>\n
To\u00e0n c\u1ea3nh t\u1ecda \u0111\u00e0m<\/em><\/td>\n\u1ea2nh: Th\u00e1i B\u00ecnh<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Trong khi \u0111\u00f3, vi\u1ec7c c\u1ea5m qu\u1ea3ng c\u00e1o s\u1ebd \u1ea3nh h\u01b0\u1edfng t\u1edbi doanh thu c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c truy\u1ec1n th\u00f4ng c\u1ee7a Vi\u1ec7t Nam, m\u1ea5t ngu\u1ed3n \u0111\u1ea7u t\u01b0 t\u00e0i tr\u1ee3 cho r\u1ea5t nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng th\u1ec3 thao, v\u0103n h\u00f3a, qu\u1ea3ng b\u00e1 du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc. Khi c\u1ea5m th\u00ec ph\u1ea7n l\u1edbn doanh thu t\u1eeb ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c chuy\u1ec3n ra n\u01b0\u1edbc ngo\u00e0i thay v\u00ec doanh thu n\u00e0y \u0111\u01b0\u1ee3c ph\u00e1t sinh v\u00e0 ghi nh\u1eadn t\u1ea1i Vi\u1ec7t Nam. \u0110\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, qu\u1ea3ng c\u00e1o gi\u00fap h\u1ecd c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u00ecm ki\u1ebfm th\u00f4ng tin v\u1ec1 h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 v\u00e0 ti\u1ebfn h\u00e0nh so s\u00e1nh gi\u1eefa c\u00e1c nh\u00e3n h\u00e0ng tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m. \u1ede kh\u00eda c\u1ea1nh kh\u00e1c, vi\u1ec7c c\u1ea5m qu\u1ea3ng c\u00e1o v\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u1ed3 u\u1ed1ng d\u01b0\u1edbi b\u1ea5t k\u1ef3 h\u00ecnh th\u1ee9c n\u00e0o s\u1ebd vi ph\u1ea1m quy\u1ec1n \u0111\u01b0\u1ee3c cung c\u1ea5p th\u00f4ng tin c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng theo quy \u0111\u1ecbnh c\u1ee7a Lu\u1eadt B\u1ea3o v\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n

Th\u1ef1c t\u1ebf cho th\u1ea5y, c\u00e1c quy \u0111\u1ecbnh c\u1ea5m, h\u1ea1n ch\u1ebf qu\u1ea3ng c\u00e1o v\u00e0 khuy\u1ebfn m\u1ea1i, t\u00e0i tr\u1ee3 \u0111\u1ed1i v\u1edbi r\u01b0\u1ee3u, bia s\u1ebd kh\u00f4ng c\u00f3 t\u00e1c d\u1ee5ng l\u00e0m gi\u1ea3m thi\u1ec3u h\u00e0nh vi l\u1ea1m d\u1ee5ng \u0111\u1ed3 u\u1ed1ng c\u00f3 c\u1ed3n. B\u1edfi, n\u1ebfu DN c\u00f3 qu\u1ea3ng c\u00e1o hay kh\u00f4ng th\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng n\u1ebfu \u0111\u00e3 u\u1ed1ng s\u1ebd v\u1eabn u\u1ed1ng. T\u1eeb g\u00f3c \u0111\u1ed9 n\u00e0y, nhi\u1ec1u \u0111\u1ea1i bi\u1ec3u cho r\u1eb1ng, thay v\u00ec c\u1ea5m n\u00ean \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi l\u1ea1m d\u1ee5ng, qu\u1ea3ng c\u00e1o sai s\u1ef1 th\u1eadt, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n

\u0110\u1eebng \u0111\u1ec3 quy \u0111\u1ecbnh\u2026 \u201cch\u1ebft y\u1ec3u\u201d<\/strong><\/p>\n\n\n\n
\u00a0Hi\u1ec7p h\u1ed9i Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t, Vi\u1ec7n Nghi\u00ean c\u1ee9u v\u00e0 Qu\u1ea3n l\u00fd Kinh t\u1ebf Vi\u1ec7t Nam \u0111\u00e3 ti\u1ebfn h\u00e0nh kh\u1ea3o s\u00e1t \u0111\u00e1nh gi\u00e1 m\u1ed9t s\u1ed1 t\u00e1c \u0111\u1ed9ng trong d\u1ef1 th\u1ea3o Lu\u1eadt. Trong \u0111\u00f3 nh\u1eefng \u0111\u1ec1 xu\u1ea5t n\u00eau tr\u00ean \u0111\u01b0\u1ee3c \u0111\u1eb7t trong t\u1ed5ng th\u1ec3 h\u1ec7 th\u1ed1ng ph\u00e1p lu\u1eadt hi\u1ec7n h\u00e0nh c\u0169ng nh\u01b0 t\u00e1c \u0111\u1ed9ng kinh t\u1ebf \u0111\u1ed1i v\u1edbi vi\u1ec7c c\u1ea5m qu\u1ea3ng c\u00e1o, t\u00e0i tr\u1ee3, khuy\u1ebfn m\u1ea1i. \u0110\u1eb7c bi\u1ec7t v\u1ea5n \u0111\u1ec1 n\u00e0y \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn \u1edf quy\u1ec1n l\u1ee3i c\u1ee7a 220.000 lao \u0111\u1ed9ng \u0111ang l\u00e0m vi\u1ec7c trong ng\u00e0nh r\u01b0\u1ee3u, bia v\u00e0 n\u01b0\u1edbc gi\u1ea3i kh\u00e1t.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Tr\u1ecdng t\u00e0i vi\u00ean, lu\u1eadt s\u01b0 Tr\u01b0\u01a1ng Thanh \u0110\u1ee9c ph\u00e2n t\u00edch: Kho\u1ea3n 2, \u0110i\u1ec1u 5 d\u1ef1 th\u1ea3o quy \u0111\u1ecbnh c\u00e1c h\u00e0nh vi b\u1ecb nghi\u00eam c\u1ea5m, quy \u0111\u1ecbnh 3 nh\u00f3m h\u00e0nh vi b\u1ecb nghi\u00eam c\u1ea5m l\u00e0 \u201cqu\u1ea3ng c\u00e1o, khuy\u1ebfn m\u1ea1i, t\u00e0i tr\u1ee3 r\u01b0\u1ee3u, bia t\u1eeb 15 \u0111\u1ed9 c\u1ed3n tr\u1edf l\u00ean d\u01b0\u1edbi m\u1ecdi h\u00ecnh th\u1ee9c\u201d nh\u01b0ng Lu\u1eadt Qu\u1ea3ng c\u00e1o l\u1ea1i kh\u00f4ng c\u1ea5m khuy\u1ebfn m\u1ea1i, t\u00e0i tr\u1ee3 r\u01b0\u1ee3u, bia t\u1eeb 15 \u0111\u1ed9 tr\u1edf l\u00ean. H\u01a1n n\u1eefa, d\u1ef1 th\u1ea3o quy \u0111\u1ecbnh c\u1ea5m 3 nh\u00f3m h\u00e0nh vi \u201cqu\u1ea3ng c\u00e1o, khuy\u1ebfn m\u1ea1i, t\u00e0i tr\u1ee3\u201d, trong \u0111\u00f3 c\u00f3 2 nh\u00f3m h\u00e0nh vi \u201cqu\u1ea3ng c\u00e1o, khuy\u1ebfn m\u1ea1i\u201d thu\u1ed9c ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i \u0111\u01b0\u1ee3c quy \u0111\u1ecbnh t\u1ea1i Kho\u1ea3n 10, \u0110i\u1ec1u 3, Lu\u1eadt Th\u01b0\u01a1ng\u00a0 m\u1ea1i. V\u1eady \u201ct\u00e0i tr\u1ee3\u201d l\u00e0 ho\u1ea1t \u0111\u1ed9ng g\u00ec v\u00e0 c\u00f3 thu\u1ed9c v\u1ec1 ho\u1ea1t \u0111\u1ed9ng \u201cx\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i\u201d hay kh\u00f4ng? Cho \u0111\u1ebfn nay ch\u01b0a c\u00f3 v\u0103n b\u1ea3n n\u00e0o gi\u1ea3i th\u00edch nh\u01b0 th\u1ebf n\u00e0o l\u00e0 \u201ct\u00e0i tr\u1ee3\u201d; trong khi, d\u1ef1 th\u1ea3o l\u1ea1i kh\u00f4ng l\u00e0m r\u00f5 ngh\u0129a, n\u00f3i ch\u00ednh x\u00e1c h\u01a1n l\u00e0 kh\u00f4ng \u0111\u01b0a ra \u0111\u01b0\u1ee3c m\u1ed9t kh\u00e1i ni\u1ec7m d\u1ec5 hi\u1ec3u v\u1ec1 t\u00e0i tr\u1ee3 th\u00ec vi\u1ec7c quy \u0111\u1ecbnh c\u1ea5m t\u00e0i tr\u1ee3 c\u00f3 h\u1ee3p l\u00fd?<\/em><\/p>\n

Li\u00ean quan \u0111\u1ebfn nh\u1eefng \u0111\u1ec1 xu\u1ea5t c\u1ea5m b\u00e1n r\u01b0\u1ee3u, bia tr\u00ean internet, V\u1ee5 tr\u01b0\u1edfng V\u1ee5 Ph\u00e1p ch\u1ebf, B\u1ed9 C\u00f4ng th\u01b0\u01a1ng Nguy\u1ec5n Anh S\u01a1n chia s\u1ebb th\u1ef1c t\u1ebf, hi\u1ec7n nay c\u00e1c c\u01a1 quan ch\u1ee9c n\u0103ng ch\u01b0a qu\u1ea3n l\u00fd \u0111\u01b0\u1ee3c vi\u1ec7c b\u00e1n h\u00e0ng tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 nh\u01b0 online, zalo, facebook ho\u1eb7c h\u00e0ng x\u00e1ch tay… Ph\u1ea3i ch\u0103ng, v\u1ea5n \u0111\u1ec1 n\u00e0y l\u1ea1i \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn theo g\u00f3c \u0111\u1ed9 \u201ckh\u00f4ng qu\u1ea3n l\u00fd \u0111\u01b0\u1ee3c th\u00ec c\u1ea5m\u201d? V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 th\u00ec vi\u1ec7c quy \u0111\u1ecbnh b\u00e1n h\u00e0ng tr\u00ean internet h\u1ea1n ch\u1ebf \u0111\u01b0\u1ee3c h\u00e0ng gi\u1ea3, kh\u00f4ng r\u00f5 nguy\u00ean g\u1ed1c xu\u1ea5t x\u1ee9. V\u1eady c\u1ea7n \u0111\u1eb7t \u0111\u1ec1 xu\u1ea5t n\u00e0y trong h\u1ec7 th\u1ed1ng ph\u00e1p lu\u1eadt hi\u1ec7n h\u00e0nh, b\u1ed1i c\u1ea3nh kinh t\u1ebf h\u1ed9i nh\u1eadp c\u0169ng nh\u01b0 th\u1ef1c t\u1ebf t\u1ed5 ch\u1ee9c th\u1ef1c thi c\u00e1c quy \u0111\u1ecbnh c\u1ea5m mang t\u00ednh ch\u1ea5t \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a c\u00e1 nh\u00e2n. \u0110i\u1ec3n h\u00ecnh, theo quy \u0111\u1ecbnh Lu\u1eadt Ph\u00f2ng ch\u1ed1ng t\u00e1c h\u1ea1i thu\u1ed1c l\u00e1 t\u1eeb ng\u00e0y 1.5.2013 c\u1ea5m ng\u01b0\u1eddi d\u00e2n h\u00fat thu\u1ed1c n\u01a1i c\u00f4ng c\u1ed9ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 tr\u01b0\u1eddng h\u1ecdc, b\u1ec7nh vi\u1ec7n; tuy nhi\u00ean, do kh\u00f4ng c\u00f3 \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n nh\u00e2n l\u1ef1c, t\u00e0i ch\u00ednh \u0111\u1ec3 thi h\u00e0nh x\u1eed ph\u1ea1t n\u00e0y, n\u00ean \u0111\u1ebfn nay \u0111\u00e2y l\u00e0 quy \u0111\u1ecbnh\u2026 \u201cch\u1ebft y\u1ec3u\u201d. T\u01b0\u01a1ng t\u1ef1 nh\u01b0 quy \u0111\u1ecbnh vi\u1ec7c x\u1eed ph\u1ea1t ng\u01b0\u1eddi \u0111i\u1ec1u khi\u1ec3n ph\u01b0\u01a1ng ti\u1ec7n tham gia giao th\u00f4ng s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng \u0111\u01b0\u1ee3c quy \u0111\u1ecbnh t\u1ea1i Ngh\u1ecb \u0111\u1ecbnh 52\/2012 c\u0169ng kh\u00f4ng th\u1ec3 \u0111i v\u00e0o cu\u1ed9c s\u1ed1ng do \u00fd th\u1ee9c c\u1ee7a ng\u01b0\u1eddi d\u00e2n ch\u01b0a cao v\u00e0 vi\u1ec7c tuy\u00ean truy\u1ec1n ch\u01b0a s\u00e2u r\u1ed9ng, thi\u1ebft th\u1ef1c. Li\u1ec7u nh\u1eefng \u0111\u1ec1 xu\u1ea5t li\u00ean quan \u0111\u1ebfn vi\u1ec7c qu\u1ea3ng c\u00e1o, t\u00e0i tr\u1ee3 t\u1ea1i d\u1ef1 th\u1ea3o c\u00f3 r\u01a1i v\u00e0o t\u00ecnh tr\u1ea1ng nh\u01b0 tr\u00ean?<\/p>\n

Th\u00e1i B\u00ecnh – \u0110\u00ecnh Khoa<\/strong><\/p>\n

———————————————————-<\/p>\n

\u0110\u1ea1i bi\u1ec3u Nh\u00e2n d\u00e2n (Ph\u00e1p lu\u1eadt) 07-3-2019:<\/em><\/strong><\/p>\n

http:\/\/www.daibieunhandan.vn\/default.aspx?tabid=81&NewsId=417544<\/em><\/a><\/p>\n

(187\/1.153)<\/em>","protected":false},"excerpt":{"rendered":"

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